PCI Newsletter

                                              Winter 2003

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Newsletter
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LTI and MS-CRM

 

  

Leveraged Technology, Inc. (LTI) and PCI have teamed to offer an IVR capability to Microsoft's Customer Relationship Management (MS-CRM) product.  LTI is a reseller of MS-CRM.  MS-CRM is an exciting new product that competes in the CRM marketplace.  Microsoft has signed up about 100 software partners to build applications and products on the MS CRM platform.  PCI is working with LTI to develop an IVR front-end and vertical market applications for MS-CRM.

 

 

 LTI and Customer Relationship Management

 

The Integration Services (IS) division of LTI specializes in Customer Relationship Management (CRM) solution definition, implementation, and integration.  Through strong partnerships with industry leaders Siebel, Microsoft, Clarify and Cisco, LTI offers their customers a full range of CRM and e-CRM solutions. With over 50 successful CRM implementations completed to date, our work includes contact center automation to extensive customer care solutions that interface to the web, knowledge base and enterprise systems.

 

Leveraging "Project Success" our proprietary CRM Project Life Cycle Methodology, our LTI consultants assist our clients in every aspect of a CRM implementation from project management and business analysis to system integration, rollout and training.

 

LTI is one of the few companies in the New York, New Jersey and Connecticut area that is already trained and certified in the new Microsoft CRM package. In its first release, the product offers much more functionality than you might expect and it uses the familiar MS-Outlook user interface!  Contact Jay Fruin of LTI to discuss your potential use of MS-CRM.  Tell Jay you saw his name in the PCI Newsletter.

  

  

MS-CRM

 

Jay Fruin, president of Leveraged Technology, said “MS-CRM is nowhere near as feature-rich as Siebel's offering. But that might be a good thing, because not every app needs that depth". Microsoft is focusing on ease of use with MS-CRM, which was released January 21st.  "The three best things about MS-CRM are it works with Outlook, it works with Outlook and it works with Outlook," said Andy Vabulas, president of I.B.I.S., an Atlanta solution provider.

 

View MS-CRM Demos and Downloads  

  

The Microsoft Business Solutions Customer Relationship Management (Microsoft CRM) product was released in January 2003.  The new product supports and automates the CRM strategies of mid-market organizations, helping them build lasting and profitable relationships with their most important constituency: their customers.  The solution enables businesses to take advantage of technology and related services that were previously reserved for large enterprises with big IT budgets.

  

Microsoft CRM offers an up-to-the-minute view of all interactions from initial lead through lifetime customer history. Featuring an intuitive user interface, Microsoft CRM is accessible both as a browser-based application and through Microsoft Outlook®. Sales teams have integrated, up-to-date information, facilitating better work in team environments, increasing efficiency and ultimately improving the customer experience. Customer service employees are armed with a solution that helps meet a greater number of service agreements and provides higher customer satisfaction.

  

 

Description of Microsoft CRM

 

Microsoft Customer Relationship Management software helps businesses build profitable customer relationships. The product's integrated Sales and Customer Service modules enable employees to share information, to improve sales success and to deliver consistent, efficient customer service.

 

Sales features include:

  • Contact management

  • Leads and opportunity management

  • E-mail management

  • Sales force and sales pipeline management

Customer service features include:

  • Complete view of customer history

  • Automated incident management

  • Searchable knowledge base

  • Workflow management

Built using Microsoft .Net technologies, Microsoft CRM is easy to deploy, customize and use.  It is accessible from Microsoft Outlook and the Web, integrates with other business applications and scales as your business grows.


Copyright 2003 (C) Programming Concepts, Inc.